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IF / Blog http://www.if.net.my/blog Welcome to IF / Interactive's digital playground. Wed, 08 Sep 2010 09:10:26 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 Snax! http://www.if.net.my/blog/?p=498 http://www.if.net.my/blog/?p=498#comments Wed, 08 Sep 2010 09:10:26 +0000 eve http://www.if.net.my/blog/?p=498 Snax

KFC presents Snax! A lifestyle oriented portal revolving around Malaysian youth culture. Snax is a collaborative effort by IF / and Carat Media that aims to boost KFC’s brand image among the youth in Malaysia.

Snax has a virtual credit system where users can gain Snax Points from interacting on the site, redeemable for cool stuff from KFC. Some interesting highlights on Snax include Fashion Street Shots, where unique fashion street styles are showcased regularly alongside a section dedicated to music from local and international scenes.

The response has been noteworthy; with over 2000 members within the first month and now over 15,000-about 7 months later. Another major element of Snax is Tucky², a Facebook-integrated adventure game with quirky level design and fun gameplay. Check out Tucky²!

Share on Facebook ]]> http://www.if.net.my/blog/?feed=rss2&p=498 0 Skinz http://www.if.net.my/blog/?p=507 http://www.if.net.my/blog/?p=507#comments Wed, 21 Apr 2010 04:35:56 +0000 eve http://www.if.net.my/blog/?p=507 Skinz

We developed a brand website for Skinz with information on its products along with an interactive 30-second contest titled ‘Charmaine’s Greatest Fan’. Ten winners stand a chance to have an intimate dinner with Charmaine Sheh. An on-ground event will be accompanying the online contest, where Sheh is also making an appearance, along with other promotions.

Share on Facebook ]]> http://www.if.net.my/blog/?feed=rss2&p=507 0 IF / wants YOU! http://www.if.net.my/blog/?p=497 http://www.if.net.my/blog/?p=497#comments Wed, 07 Apr 2010 06:08:53 +0000 zaido http://www.if.net.my/blog/?p=497 If you’re a freelance graphic designer or a Flash programmer and want to produce awesome digital work with us, then this is the foot-in-the-door moment you’ve been waiting for! Apply now for the early-bird promotion (a hug from our creative director, SanYen)!

Share on Facebook ]]> http://www.if.net.my/blog/?feed=rss2&p=497 0 We’ve Moved! http://www.if.net.my/blog/?p=474 http://www.if.net.my/blog/?p=474#comments Fri, 02 Apr 2010 06:58:07 +0000 eve http://www.if.net.my/blog/?p=474 We've moved!

As of  three weeks ago (please excuse our tardiness!) we’ve officially moved to HP Towers at Damansara Heights. Pictures of our awesome new pad will be up soon so, stay tuned!

PS: For more up-to-date news, do join our Facebook fan page!

Share on Facebook ]]> http://www.if.net.my/blog/?feed=rss2&p=474 0 Cluck-cluck-cluck! Ayamas is (a)Live! http://www.if.net.my/blog/?p=450 http://www.if.net.my/blog/?p=450#comments Thu, 01 Apr 2010 08:45:17 +0000 zaido http://www.if.net.my/blog/?p=450 ayamas_web

IF/ and Carat Media presents the new Ayamas website, which finally went live yesterday! This pleasant website is relatively quick-loading and is a breeze to navigate. Explore and learn more about the extensive products by Ayamas or try out one of the recipes which cleverly incorporates Ayamas products in unique and tasty ways.

Share on Facebook ]]> http://www.if.net.my/blog/?feed=rss2&p=450 0 IF / in Wonderland http://www.if.net.my/blog/?p=431 http://www.if.net.my/blog/?p=431#comments Sat, 20 Mar 2010 07:17:31 +0000 zaido http://www.if.net.my/blog/?p=431 Tim Burton's Alice in WonderlandLast month, Ifians and Caratians (sounds like mythical underwater creatures) followed the white rabbit into a magical three-dimensional dreamland.

No, it wasn’t an LSD-induced drum circle, but Tim Burton’s Alice in Wonderland.

The film was definitely a psychedelic trip; one that we’ve seen from Tim Burton before… Alice still visually wow’ed us nonetheless. The film was also well cast despite Tim Burton’s favourite muse taking center stage throughout Alice (sort of)! Too much Johnny Depp can’t be a good thing, no? Aside from that, for the whole experience – 3D and all, an enthusiastic thumbs up!

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